Our work for Major Major was for the product release of the new vodka cans.
We worked with a colour palette that complemented the packaging and kept it bright and bold throughout the shoot. We created fun settings, sometimes a little bit quirky that showcased the cans and appealed to their target audience. The addition of ingredients added to the story and highlighted the new flavours.
We used artificial light for this shoot, keeping things light and bright and always ensuring the cans were the feature element in each shot.
The Major Major images are bright, playful and fun and have been used by Major Major on their social media and marketing.